Last week, we were heartbroken to learn that Grizzly 399, one of the Greater Yellowstone Ecosystem’s most iconic bears, was tragically killed in a vehicle collision near Grand Teton. Nearly 30 years old, she was the region’s oldest known reproducing grizzly, raising almost two dozen cubs and inspiring countless people worldwide.

To honor her legacy and support safe wildlife crossings, we’re launching a tribute collection featuring a trucker hat and t-shirt. For each item sold, $10 will go to the Hwy 191 Wildlife Crossings Project. Pre-orders start November 1st and run through November 30th, with orders shipping on December 9th. Let’s come together this holiday season to celebrate Grizzly 399’s impact and make a lasting difference.